It is they, not dinosaurs, who have survived the great cataclysms. Nature has never spared them challenges. Despite this, they managed to survive every crisis, to live, to work, to settle in new lands, and so on, until the present day.

So we asked ourselves – what makes bees successful? What do they do, and what do they not do, that makes them such a well-coordinated and energetic community, able to cope efficiently with pandemics, climate change and destructive human activity?

We have searched for the answers in available literature, scientific research, with beekeepers, with Dr. Gąbka who runs the beekeeping department at SGGW. We have explored ‘bee superpowers’, which especially now, in the situation of health and economic crisis, can be a guide for us.

The analogy between a beehive and a company is obvious. The bee model, their way of dealing with crises, managing their own activity, ability to adapt to changes, are extremely inspiring and can help us a great deal in today’s reality. Bees are masters of adaptation. This is how the 3BEES MODEL was born.